Superplay Gaming
'Revenge is best served rolled'
'Revenge is best served rolled'
Research shows that Brits tend to grin and bear the pressure they’re under. It’s ingrained in us to hit superhuman levels of “nice” - even to those annoying frenemies, school-mum mates and colleagues that always drive us nuts.
‘Revenge Is Best Served Rolled’ is a campaign that playfully shows the petty revenge dreams we all play out in our heads. Setting up the notion that you don’t have to keep the anger pent up - with Dice Dreams there is a better way to successfully get your own back and without the ‘IRL’ consequences.
To get more cut-through we featured a loveable celebrity Scarlett Moffatt, who shows a more contrasting side to her usually friendly, bubbly demeanour, as she doggedly attempts to roll over her adversaries in various ways.
