Shell + Scuderia Ferrari
'Uncovered'
Shell had been technical partner to Scuderia Ferrari for 60 years with the kind of access to their secretive F1 garage that fans would kill for.
Through AR, we gave fans a 360 degree, all-access interactive pass to Ferrari's pit garage to discover Shell's integral role in the team's success.

2 million plus visitors
51 million social impressions
61 million PR impressions
FWA Site and Mobile Site of the day
The Drum MOMA interactive winner
The Drum DADI double finalist
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